Our story began in 2017 with the notion of an ‘ active ’ brand, for which courteously designed timekeepers are the means for bringing positive change. Our authors, Pascar Sivam and Vasilij Brandt, envisaged watch designs embedded in a rich Scandinavian tradition that link purpose and functionality with dateless aesthetic appeal that can be passed onto the coming generation. It’s our dereliction setting to approach life with passion, and to treat the terrain with respect. And with respect comes responsibility. We're apprehensive of the multiple layers that responsibility contains, and we act upon them with translucency. We're 100 married to making sure our environmental footmark is zero, and we feel a responsibility to give back where we can, to help those less fortunate than ourselves